Rebranding, redesign, and migration of an e-shop with a product configurator to the new Sellio platform

Category: Custom developmentDesign and UXE-commerce developmentE-commerce developmentWebsite developmentCustom development GO TO WEBSITE

For our long-term client, we migrated their e-shop to our new platform, Sellio 2. Along with the technology upgrade, we carried out a complete redesign of the online store. Since we were already undertaking such a major update, we also executed a full brand refresh. We defined new brand codes and created a design system.

The new technologies bring improved content management, faster loading times, and unlimited possibilities for extending and scaling the e-shop.

The new design enhances the shopping experience and improves the presentation of the company’s products. In addition to restructuring the information architecture, it was necessary to adjust the product structure in the ERP system, including the introduction of variants and configurations.

The integration with the Money ERP system was implemented via a modern API interface. A key part of the project was SEO optimization and updating the measurement setup, as the entire site structure changed. The migration to the new platform was essential, and the e-shop can now continue growing for years to come on a solid foundation.

mission image

provided services
  • rebranding
  • e-shop redesign
  • UX design
  • design system creation
  • UI design
  • creation of a clickable prototype
  • custom template development
  • integration of the external warehouse system Money S4
  • Sellio admin customization
  • reimplementation of the calculator
  • ongoing support and further project development
  • content migration
integration of external systems
  • TatraPay & CardPay – card payments
  • CookieHub – cookie policy management
  • Tag Manager – management of tracking scripts
  • dataLayer setup

mission image

700 +

programming hours

130 +

clickup tasks

5

programers

Built on the system
Technologies
External systems